If Cats Have Nine Lives, Why Can’t Our Content?
The day before the show floor opened, CES 2013 booths received their finishing touches and exhibitors descended on Las Vegas. The lesser-known fact is CES is not just more than 1.8 million net square feet of exhibits, but it is also a learning conference with industry- and role-specific tracks. Yesterday, I was able to attend “Women in Advertising: Innovation in Digital Technologies,” where eight accomplished and powerful women were poised to share their experiences with us. The landscape of the panel spanned from large agencies to small start-ups. In the course of the discussion, the panelists encouraged us to think