How to Do Mobile Keyword Research in 2013

One of the primary reasons for doing mobile keyword research is that you could be missing out on keywords that your audience uses on mobile that they don’t use on desktop (e.g., [keyword + “nearby”]). There are some categories, such as restaurants, where upwards of 30 percent of their search volume comes from mobile devices, and if you’re not taking that into account in your keyword research, you could be choosing the wrong target keywords for your intended audience.

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