5 Tips for Engaging Consumers With Video Ads This Holiday Season (and Most Any Other Time)

The number of people who watch online video at least once per month is greater than those who watch TV at least once per month, according to a recent Nielsen study. So it’s not surprising that Forrester Research projects the domestic digital video advertising market to swell from $2 billion in 2011 to $5.4 billion in 2016.

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