ClickSquared Announces Selection As Cross-Channel Marketing Provider for Dallas Stars

January 12, 2011

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Dallas Stars Select ClickSquared as Cross-Channel Marketing Provider We chose to work with ClickSquared because it offered one of the most advanced cross-channel marketing solutions in the professional sports industry... ClickSquared announced today that the Dallas Stars have selected them as their cross-channel marketing solution partner. ClickSquared’s SaaS (Software as a Service) marketing platform, Click 3G, will enable the Stars to create highly targeted and personalized fan communications as well as execute lifecycle-based marketing programs based on individual fan preferences. The cross-channel programs will help increase fan engagement, build long-term fan loyalty, and drive increased ticket, merchandise and sponsorship...

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Source: PRWeb

Companies Mentioned:

	Aramark		ClickSquared		Comcast
	Microsoft Corp.

People Mentioned:

Geoff Moore

Wayne Townsend

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