D-Commerce And The Pixel Web: The Future of E-tailing

There are 2 broad trends that will change the way marketers think about promoting products: Text web is changing to a hyper-visual Pixel Web and demand creation is shifting from the search box to curated feeds and giving rise to discovery commerce or d-commerce. The Web is changing from a collection of text and links to a hyper-visual Pixel Web turning into a Web of things and objects. Because images are easy to produce, consume, share and collect, they democratize influence and breed a new tribe of highly engaged brand advocates and influential users.

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