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Customer Satisfaction Wars: Winners and Losers

February 28, 2013
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Customer satisfaction showed some solid gains in the new research released by the American Customer Satisfaction Index. Customer satisfaction saw an overall increase of 0.5 percent and e-commerce led the pack with a gain of 1.2 percent. Using the data from the report, this infographic shows the winners and losers. (Click the image for a larger view.) The level of customer satisfaction continues to show opportunities for companies willing to put customers first. The research conducted by ACSI consistently shows a relationship between improved customer satisfaction and increased consumer spending....

 

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<i>The Business of Database Marketing</i> covers all the bases for the typical business reader.  It even includes a catalog of the 37 “Best Practices” and a roundup of some of the major “Dos and Don’ts” in making business sense of the world of database marketing.  It will be the one easy-to-read and easy-to-understand guide for putting database marketing and customer relationship management to productive use for every business. The Business of Database Marketing

The Business of Database Marketing covers all the bases for the typical business reader. It even includes a catalog of the 37 “Best Practices” and a roundup of some of the major “Dos and Don’ts” in making business sense of the world of database marketing. It will be the one...

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