Cash-Strapped USPS Tests Same-Day Delivery

November 27, 2012

Text Size - +
Print

Photos

Get the Flash Player to see this rotator.

Emboldened by rapid growth in e-commerce shipping, the cash-strapped USPS is moving aggressively this holiday season to start a premium service for the Internet shopper seeking the instant gratification of a store purchase: same-day package delivery. Teaming up with major retailers, the USPS will begin the expedited service in San Francisco on Dec. 12 at a price similar to its competitors. If things run smoothly, the program will quickly expand next year to other big cities such as Boston, Chicago and New York. It follows similar efforts by eBay, Amazon.com, and most recently Wal-Mart...

Read Full Article...

Source: CBS Money Watch

Companies Mentioned:

Amazon.com

CVS Corporation

U.S. Postal Service

People Mentioned:

Matt Nemer

Jim Corridore

Gary Reblin

More Suggested Content:

Postal : Navigating the New USPS
October 2012 From Target Marketing
For direct mail to continue to be a profitable marketing channel, businesses and organizations must identify the most cost effective solutions for their marketing programs in light of this coming USPS transformation. Getting up to speed on these regulations and the impact on mail programs is critical to success.

What Shaped Direct Mail in 2012? Q&A With ALC's Susan Rappaport
September 1, 2012 From Home Page
We worked closely with ALC to compile and research the 2012 list of Top 50 Mailers, and that included the opportunity to speak with Susan Rappaport, owner, president and CEO of ALC. Here's what she had to say about the trends and events that shaped direct mail over the past 12 months: "Well, we've got an economic situation that's unprecedented ... They're not technically calling it a recession anymore, but we don't have an economic recovery right now. We've also got an election cycle. The presidential election only happens every four years, and that's got a lot of activity in the marketplace from mailers and in the spending levels.

MORE ON
DIRECT MAIL & POSTAL

MORE ON DIRECT MAIL & POSTAL >>

FROM THE BOOKSTORE

Marketing Manifesto

Topics in the Marketing Manifesto include:
The future of marketingMarketing and sales standardsPermission-based marketingPreparing, predicting and performing campaignsIntegrating marketing into corporate governance and marketing leadership...

ORDER NOW

The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause

This book provides a simple yet powerful framework for building support for your organization's mission and programs.
Includes cost-effective strategies and proven tactics for nonprofits An ideal resource for thriving during challenging times Fast, friendly, and realistic advice to help you navigate the day-by-day demands of any nonprofit...