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Burger King Supports Largest Menu Launch With Mobile App

September 8, 2010
Burger King promotes breakfast menu with mobile Fast food giant Burger King is using a mobile application as part of a multichannel effort to push its newly revamped breakfast menu. Members-only online retailer Rue La La is letting Android users purchase directly from their phone, no matter where they are. Smartphone users are upscale when it comes to booking travel, according to a Priceline study. Since the credit, debit and terminal infrastructure is so established in the U.S., it is questionable whether there is a need for a different way of doing proximity payments. Mobile Commerce Daily is inviting...


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