Adapting Your Hotel Marketing Plan for 2018
It's a hotel marketer's job to know the answers to all of these questions, and now's the right time to be asking yourself them. As we all prepare and plan for 2018, making assumptions or asking your staff isn't the right way to get the answers. Your data is.
And now is the right time to be looking at it. It will give you the intelligence you need to plan for and deliver targeted, relevant, personalized messages to your target guests, resulting in better conversions.