7 Social Media Tactics Your 2013 Budget Needs to Succeed

As social media matures, it’s no longer a test outside of your budget. Adding to this pressure, social media conversion rates are low relative to other marketing strategies. Therefore, you must coordinate and integrate social media into your overall marketing plans to maximize efficiency and effectiveness. To get your 2013 marketing plans on track to increase revenues, here are seven social media tactics based on solid research that you need now. (BTW, use these charts to persuade your management team!)

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