Open Enrollment | Subscribe to Target Marketing HERE
Connect
Follow us on
Advertisement
 

7 Conversion Optimization Mistakes to Leave Behind in 2013

January 2, 2013
Get the Flash Player to see this rotator.
 
The Web has come a long way since the early days of 3D tables and dancing hamsters. Optimizing websites for conversion is catching on, but there are still some major blunders that companies and organizations seem doomed to repeat. Here are seven blunders that should not be taken into 2013. Blunder No. 1: If you have to tell me how to get around your site, you’re doing it wrong. Visitors don’t have the time or the inclination to learn how to navigate your site. You can tell this site was designed by engineers...

 

Companies Mentioned:

More Suggested Content:

Target Marketing December 2012 cover
Cover Story : 35 Top Tips of 2012
December 2012 From Target Marketing
To close out the year, the Target Marketing editorial staff reviewed all the content from the magazine, Today @ Target Martketing e-newsletter and blogs in 2012, hunting for some of the best marketing ideas and tips from our top experts to share with you.
 
Slot Machine
Nuts & Bolts - B-to-B : Lucky 7 Prospect Conversion Tips
November 2012 From Target Marketing
Old-school direct marketing techniques still rule in new-school media, old channels still reach business prospects who like traditional messaging and proper data use is important. Those are just a few of the takeaways from "Multichannel Marketing for Business: New Ways to Find and Convert B-to-B Prospects—and How They Really Work," a webinar hosted on Oct. 4 by Target Marketing.
 

SPONSORED CONTENT

MORE ON ONLINE MARKETING >>

FROM THE BOOKSTORE

Reading The Ultimate  Insider’s Guide to Winning Foundation Grants is like peeking at someone’s  secret diary or personal email.  You feel  guilty.  This is privileged information.
Only in this case Martin Teitel WANTS to reveal everything  to you. A
 long-time foundation CEO, he’s fed up with the smoke and mirrors of  
grant seeking. Ultimate Insider's Guide to Winning Foundation Grants

Reading The Ultimate Insider’s Guide to Winning Foundation Grants is like peeking at someone’s secret diary or personal email. You feel guilty. This is privileged information. Only in this case Martin Teitel WANTS to reveal everything to you. A long-time foundation CEO, he’s fed up with the smoke and mirrors of...

ORDER NOW

One of the only books for fundraisers on monthly giving! Tips on how to make monthly giving work alongside other fundraising effortsHow to acquire monthly donors through different channels such as email, social media, direct mail, television and radioAnd much, much more! Monthly Giving: The Sleeping Giant

One of the only books for fundraisers on monthly giving! Tips on how to make monthly giving work alongside other fundraising effortsHow to acquire monthly donors through different channels such as email, social media, direct mail, television and radioAnd much, much more!...

ORDER NOW

 

COMMENTS

Click here to leave a comment...
Comment *
Most Recent Comments: