5 Remarketing Tips to Maximize Your Holiday SEM

Remarketing works because you already know something about a user: at the very least, they’ve been to your site and therefore have some interest in whatever it is you’re offering. That’s really powerful knowledge. Now that it’s December, you also know something else about people, which is that they will almost certainly make several purchases in the next few weeks. Here are some tips to make sure you maximize that knowledge and turn it into dollars.

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