Open Enrollment | Subscribe to Target Marketing HERE
Connect
Follow us on
Advertisement
 

4 Common Video Strategy Mistakes and How to Avoid Them

October 25, 2012
Get the Flash Player to see this rotator.
 
In my time at VideoBloom, I've worked with a lot of clients both big and small on a very wide spectrum of video projects. The most insistent problem I've seen over the years is having a poor or non-existent video strategy. A brand can spend copious amounts on high-quality creative and production, be using all the best VSEO techniques and have a video player with all the latest social sharing technology. But if they don’t have a video strategy to tie it all together, they are losing out on engagement, conversion and ultimately new revenue....

 

Companies Mentioned:

More Suggested Content:

Diane_Buzzeo
5 Tips for Transforming Video Content Into SEO Gold
July 3, 2012 From ROI Report
Consumers are increasingly looking to video to fulfill their information needs and Google is taking notice by allocating more of its search engine territory to video content and less to traditional web results. Although Google's integration of video has created more competition for plain-text results, it has opened the door for video assets to acquire coveted search engine rankings.
 
How to Use YouTube for Direct Marketing
March 24, 2010 From Today @ Target Marketing
The enduring myth about YouTube is that if you simply upload a video, customers will see it. Increasing profit with YouTube, however, takes a combination of strategy and tactics in four critical areas.
 

SPONSORED CONTENT

MORE ON ONLINE MARKETING >>

FROM THE BOOKSTORE

Reading The Ultimate  Insider’s Guide to Winning Foundation Grants is like peeking at someone’s  secret diary or personal email.  You feel  guilty.  This is privileged information.
Only in this case Martin Teitel WANTS to reveal everything  to you. A
 long-time foundation CEO, he’s fed up with the smoke and mirrors of  
grant seeking. Ultimate Insider's Guide to Winning Foundation Grants

Reading The Ultimate Insider’s Guide to Winning Foundation Grants is like peeking at someone’s secret diary or personal email. You feel guilty. This is privileged information. Only in this case Martin Teitel WANTS to reveal everything to you. A long-time foundation CEO, he’s fed up with the smoke and mirrors of...

ORDER NOW

One of the only books for fundraisers on monthly giving! Tips on how to make monthly giving work alongside other fundraising effortsHow to acquire monthly donors through different channels such as email, social media, direct mail, television and radioAnd much, much more! Monthly Giving: The Sleeping Giant

One of the only books for fundraisers on monthly giving! Tips on how to make monthly giving work alongside other fundraising effortsHow to acquire monthly donors through different channels such as email, social media, direct mail, television and radioAnd much, much more!...

ORDER NOW

 

COMMENTS

Click here to leave a comment...
Comment *
Most Recent Comments: