Linx Eyes 'Enterprise' Market

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Pagano Schenck & Kay has been named agency of record by Linx Communications and will create and place a launch campaign later this summer.
The Boston shop won the $8-10 million account after a review that included several undisclosed New England agencies. There was no incumbent.
The national multimedia effort will introduce the 3-year-old company’s services and products, which aim to unify and streamline customers’ communications by putting an end to phone tag.
“We want to hit consumers within the enterprise marketplace,” said Linx marketing director Jay Kelley.


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